With the emergence of highly infectious strains of COVID-19 in the UK and South Africa, the race is on to get vaccines out to the general public across the globe, but how do we improve confidence in the general public? In the UK we’ve already started rolling out doses of the Pfizer and Astra Zeneca vaccine and it really feels like there’s light at the end of this tunnel.
However, one big question remains – how many of our patients are actually going to accept the vaccine? How, as clinicians do we approach and make sense of the issue of vaccine hesitancy in the post-truth era of disinformation, conspiracy theories and distrust of medical science?
The Vaccine Confidence Project is conducting a global study to track public sentiment and emotions around current and potential measures to contain and treat COVID-19. Through a mix of population surveys and social media monitoring and analysis over time and place, this year-long global study will investigate perception and sentiment of COVID-19 social distancing measures and potential medical tools globally.
Trends in public sentiment will be tracked around the globe to identify changing perceptions, behaviours, and concerns towards the pandemic. Data will be collected on attitudes towards potential treatments and vaccines, including a possible new COVID-19 vaccine. This will support public engagement strategies and help build preparedness for vaccine introduction.
Privacy & Cookies Policy
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.